Jul 10, 200610:42 AMThe Life
CBS and NBC can't quite figure out the blogosphere
Jul 10, 2006 - 10:42 AM...but they can't leave it alone, either. Yesterday, CBS Sunday Morning told gullible viewers that blogging was born in 2001, while most sources put the date at 1994 or even earlier.
Later that evening, in NBC Dateline's blogging segment, Josh Mankiewicz decided to ask the inane question: "[W]hat would happen if soccer players only got paid for winning and losing teams got nothing?"
I think this might have something to do with the World Cup broadcast rights going to another network.
However, maybe viewers should be asking a different question: "What would happen if Josh got paid only after he learns how to make the blogosphere relevant to TV audiences?"